For this project, I designed an engaging email blast to promote my custom typeface, Kreie, which is named in honor of my family. The email introduces the typeface’s inspiration and unique qualities, combining personal storytelling with versatile design.

The design features a dynamic animated GIF to capture attention and create a playful tone. The email includes a download button for the Kreie typeface and a link to a curated playlist, perfect for moments when you need a “good cry” (or “Kreie”).

This project allowed me to merge typographic design with digital interactivity, resulting in a meaningful and memorable campaign. Below are links to download the typeface and enjoy the playlist: